Fiftytwo's Blog - Innovative IT-solutions for retail

Beyond the counter: the sales coach’s perspective on Matas' mobile POS

Written by Rasmus Bach Hansen | 2. July 2024

Delivering top-notch customer service in a bustling retail environment is no small feat. At Matas, Denmark's leading health and beauty retailer, Fiftytwo’s 52ViKING mobile POS solution tackles this challenge.

We sat down with Nina Rachlin, Sales and Training Coach at Matas, at the Matas office in Copenhagen. She embodies a passion for perfecting the art of customer interaction, memorable first impressions, and the overall customer journey. Her commitment to enhancing the overall customer journey for both Matas’ employees and customers is clear, as she shared how MPOS has transformed their operations. Fiftytwo’s MPOS solution has played a crucial role in these improvements.

Empowering staff for better service

With over 15 years of experience at Matas, Nina leads the staff training and coaching. "I’ve been with Matas for over 15 years, and my role involves training and coaching staff across various locations. The MPOS system has fundamentally improved our operations," she asserts. "Using Fiftytwo’s 52ViKING MPOS has made a significant impact for us. Our employees can help customers more efficiently, improving satisfaction and sales."

Nina emphasizes the importance of understanding why the MPOS system is beneficial. "Initially, we focused on the technical aspects, ensuring everyone could operate the device. Now, it's a natural part of our operations, and our focus has shifted more towards enhancing customer service and sales, with staff seamlessly using it on the shop floor," she explains.